Physical Activity
Recruiting Older Adults Into Your Physical Activity Programs
Summer, 2006
This issue brief focuses on providing a social marketing framework for designing a recruitment plan, successful recruitment tips from aging services providers who conduct physical activity programs for older adults, and one-on-one recruitment communication techniques. It is the sixth issue brief in a series of briefs on physical activity programming for older adults.
File Download: IssueBrief_PA_6.pdf
(490 KB)
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